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    Penn Emblem Donates 6,000 Masks to Schools

    Penn Emblem Company (Philadelphia, PA), a 73-year-old textile manufacturing and brand decoration company, was forced to pivot abruptly in March 2020 along with the rest of the world due to the COVID-19 pandemic. While non-essential businesses were shut down, Penn Emblem’s main responsibility was to serve their essential customers with products that they could deliver…

    What is a brand?

    What leaves an impact on your customer at the end of the day to choose your product or service? The simplest answer is your brand. A brand is a promise to the customer, telling them what to expect of your products and services that differentiates you from your competitors. Your brand allows for the customer…